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School of Business and Communication Arts, University of Phayao School of Business and Communication Arts, University of Phayao
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School of Business and Communication Arts, University of Phayao

The School of Business and Communication Arts, University of Phayao, is committed to producing graduates who meet the needs of society. The School aspires to be a leading academic institution that generates knowledge and wisdom, develops graduates with entrepreneurial and communication skills who keep pace with change, and advances research toward innovation at the international level.

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  • August 21, 2026
  • Story: ดร.นิตยา บุญชุ่ม
  • Photos: งานสื่อสารองค์กร มหาวิทยาลัยพะเยา

School of Business and Communication Arts Joins in Preserving Thai Arts and Culture, Bringing the Fine Arts Department’s Khon Performance “Ramasamanavatara” to Inspire Young People in Phayao

On August 18, 2026, Assistant Professor Dr. Tanyatip Kharuhayothin, Dean of the School of Business and Communication Arts (BCA), University of Phayao, was honored to serve as a co-master of ceremonies for the touring Thai classical dance and music performance presented by the Office of Performing Arts, Fine Arts Department, at the Phaya Ngam Mueang Auditorium, University of Phayao. BCA executives and faculty members also attended the event, joining efforts to preserve, promote, and pass on the value of Thailand’s rich artistic and cultural heritage to young people and the wider community.

The event was honored by the presence of Ms. Phattareephan Phatsai, Chief of the Phayao Provincial Office, representing the Governor of Phayao, who delivered the welcoming remarks, while Associate Professor Dr. Supakorn Pongbangpho, President of the University of Phayao, officially opened the event. Assistant Professor Dr. Amaret Thepma, Dean of the School of Architecture and Fine Arts, University of Phayao, outlined the objectives of the event, which aimed to disseminate knowledge and broaden access to Thailand’s cultural heritage in traditional dance and music among young people and communities in regional areas.

In addition, Mr. Surat Jongda, Director of the Office of Performing Arts, Fine Arts Department, provided an introduction to the art of Khon, enhancing the audience’s understanding and appreciation of this distinguished form of Thai classical performance. Throughout the event, Assistant Professor Dr. Tanyatip Kharuhayothin served as co-master of ceremonies alongside a master of ceremonies from the University of Phayao Demonstration School.

The performances featured “Samnuek Phra Karuna: Song Nang Fa Pracha Thai”, performed by artists from the Office of Performing Arts, Fine Arts Department; “Chui Chai Fa Mui”, performed by students from the Music and Dance Program, School of Architecture and Fine Arts, University of Phayao; and the Khon performance from the Ramakien, “Ram Samana Avatar,” performed by artists from the Office of Performing Arts, Fine Arts Department. Together, these performances showcased the beauty and refinement of Thai performing arts through graceful choreography, traditional music, elaborate costumes, and distinctive artistic elements of great cultural significance.

The event brought together heads and representatives of government agencies in Phayao Province, university executives, faculty and staff members, university and school students, young people, and members of the public. It served as a valuable learning platform that broadened access to Thailand’s cultural heritage while fostering greater awareness of the importance of preserving, continuing, and passing Thai arts and culture on to future generations.

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