Bachelor of Business Administration Program in Business Management

Program and Degree Titles

Program title (Thai)

หลักสูตรบริหารธุรกิจบัณฑิต สาขาวิชาการจัดการธุรกิจ

Program title (English)

Bachelor of Business Administration Program in Business Management

Degree, full (Thai)

บริหารธุรกิจบัณฑิต (การจัดการธุรกิจ)

Degree, abbreviated (Thai)

บธ.บ. (การจัดการธุรกิจ)

Degree, full (English)

Bachelor of Business Administration (Business Management)

Degree, abbreviated (English)

B.B.A. (Business Management)

Program type

Four-year academic bachelor’s degree

Language of instruction

Thai

Total credits

At least 127 credits

Program Philosophy

To develop managers and business entrepreneurs who can integrate management knowledge, skills and technology, embodying the identity of the modern entrepreneur, to drive the economy, innovation and the future transformation of business.

Program Objectives

1. To produce graduates with broad knowledge who can apply contemporary business management knowledge in line with the changing business trends of the twenty-first century.
2. To produce graduates who think creatively and innovatively and can propose new approaches to business administration.
3. To produce graduates with entrepreneurial skills who can build on ideas and create new businesses in the digital era.
4. To produce graduates with leadership, the ability to work with others and the other skills required for organizational management.
5. To produce graduates with morality, integrity and ethics in performing their business duties, and with a sense of responsibility toward society and the nation.

Curriculum Structure

MHESI: Ministry of Higher Education, Science, Research and Innovation.

Career Opportunities

Entrepreneurship

1. Business owner or entrepreneur

Business and industry

1. General manager or office manager
2. Marketing and sales planning officer or manager
3. Business planning and development officer or manager
4. Production planning and control officer or manager
5. Corporate strategy and policy officer or manager
6. Policy analysis, planning and project evaluation officer or manager
7. Human resources officer or manager

Public sector

1. Administrative and management officer in government agencies